NFT’s Google search volume exceeds Crypto’s and is still on the rise

NFT searches on Google have increased by 1,000% in the last year and are still trending upwards, indicating that more and more people are expressing interest in these assets. Further analysis shows that people prefer to invest in NFT over Crypto in the past few months.

Although Crypto searches were higher than NFT for most of the last year, Crypto searches have started trending downward since last November. Now, Google Trends shows that there are many more people searching for NFT than Crypto users.

According to Google, from a geographic perspective, Singapore, Hong Kong, China, Venezuela and Canada have the most searches for NFT, with the NFT craze sweeping across Asia rather than Europe or the United States. Meanwhile in comparison, Singapore, Slovenia, the Netherlands, Cyprus and Nigeria have the highest Crypto searches.

Although NFT searches are lower than BTC searches, this trend shows that more people are searching for NFT on Google than for Ether terms. The same is true for the other top 10 Crypto by market cap.

And since NFT searches began a consistent upward trend last July, global monthly searches for BTC have remained relatively unchanged, as have searches for blockchain and other Crypto-related terms.

Over the past few months, NFT has also become a search term on almost all major social media sites, including Twitter, Instagram and Facebook. Cumulative monthly social media visits have increased from 2.6 million in December last year to 35 million currently. This is based on data generated by Brand24’s social media analytics tool. The largest search volume has been achieved since last December.

In the case of Crypto, the total social media reach and mentions, as calculated by the tool, were 25 million and 51,000, respectively. However, the number of mentions and the number of times the term Crypto has been used in social media has increased linearly since last December.

As of December 2021, the social media reach is 1.3 million times and the number of mentions is only 10,000.

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So while both terms are growing rapidly in social media searches, NFT social media coverage has grown at a faster rate in the past month.

The growth in NFT social media coverage and Google searches has also coincided with the growth in NFT sales. Monthly sales are now up from $1.2 billion a month ago to $3 billion currently.

During the same period, Crypto’s market capitalization has been trending downward, from $2.2 trillion to the current $1.6 trillion. It seems that those who invested in Crypto are also transferring some wealth from Crypto to NFT, and these assets are popular.

The original article was sourced from zycrypto and compiled by Blockchain Rider. The English version is copyrighted to the original author, please contact the compiler for Chinese reprints.

Translated with www.DeepL.com/Translator (free version)